Launching soon in Richmond & St Margarets

Alchemy & I London is Coming

An award-winning hair experience is arriving in London.

Crafted around precision, creativity, and calm confidence, Alchemy & I brings together exceptional hair artistry, beautiful hospitality, and a salon experience designed to feel as good as the results.

Join the priority list to be among the first to experience Alchemy & I London.

Early-access appointments will be released first to those on this list.

The London chapter of Alchemy & I

We’re bringing the award-winning Alchemy & I experience to London with two new locations opening soon in Richmond and St Margarets.

With salons across the UK and New Zealand, Alchemy & I has built a reputation for combining exceptional hair with thoughtfully crafted client experiences.

This isn’t just a salon visit - it’s a full-service reset. Thoughtful, elevated, and designed for people who value exceptional work and an exceptional experience.

Alchemy is our craft

Alchemy & I is inspired by the art of transformation.

Like an alchemist, we blend precision, creativity and expertise to create something that feels effortless - but is anything but.

Every appointment is tailored.

Every detail is intentional.

Every finish is made to suit you - your lifestyle, your schedule, your energy.

From colour creation to cutting and styling, we approach your hair like a custom formula - refined, elevated, and quietly powerful.

Why We Call Them Alchemists

At Alchemy & I, our team aren’t just hair stylists.

We call them Alchemists because what they do goes beyond hair - it’s about transformation, confidence, and the craft of turning something ordinary into something extraordinary.

Each Alchemist is highly trained, deeply creative, and committed to continual learning. They take the time to truly understand you, your lifestyle, and your goals, combining skill, intuition, and expertise to create results that feel effortless, personal, and considered.

That’s the Alchemy.

Luxury with a business-class feel

From the moment you arrive, the atmosphere is different.

Expect the kind of warm, high-end hospitality you’d usually find in boutique hotels and first-class lounges:

  • Seamless check-in and a calm, considered welcome
  • Elevated drinks and refreshments - served with intention
  • A pace that feels unhurried, never rushed
  • A team that knows the value of your time

Whether you’re fitting this in between meetings, escaping for an hour of self-investment, or turning your appointment into a full reset - we’ll make it feel effortless.

Designed to feel like a retreat

Our London spaces are being created with the signature Alchemy & I design language - luxury, comfort, and understated confidence.

Think beautifully textured interiors, soothing tones, and subtle sensory details.

Not loud. Not flashy. Just refined, calm, and elevated - the kind of space that instantly helps you breathe out.

Opening soon

A limited number of early-access appointments will be released first to our interest list before bookings open to the public.

Alchemy & I Richmond

Launching soon.

Alchemy & I St Margarets

Launching soon.

Be first to experience it

Register your interest to receive:

  • Early booking access before the public launch
  • Opening dates and launch announcements
  • Priority appointment notifications
  • Exclusive early experiences

(Quick sign-up - only the good stuff, no spam.)

Are you a stylist?

We’re also building an exceptional team of Alchemy & I stylists for our London locations.

If you’re passionate about modern hair, beautiful client experiences, and being part of an ambitious, award-winning brand, we’d love to hear from you.

We’re particularly interested in stylists who are proud of their craft, love building loyal clientele, and want to grow within a premium salon environment.

Interested in a career with us?

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